Privacy policy
Last updated: June 2026 · Draft for early access — final version will be reviewed before the survey launches.
1. What we collect
We don't need, and don't ask for, personal information to run our studies. The information we collect falls into two categories:
- Contact details: if you sign up for early access, we store your email address, the type of participant you are (company, consultant/advisor, or academic/researcher), your organization's name, and its sector — so we can send you relevant updates.
- Survey responses: when a study is live, the answers you give describe your organization (its tools, processes, and practices) — not you as an individual.
2. How we use your data
Your own survey responses are used to generate your personal Digital Maturity Snapshot and, later, your Benchmark Report. Beyond that, your individual responses are combined with everyone else's, anonymized, and aggregated to build the overall benchmark — for example, "the average score for companies of your size in your sector." No individual company's answers are ever shown to, or identifiable by, anyone else.
3. Who can see your data
- Your own results are visible only to you.
- Aggregated, anonymized statistics (covering many companies) appear in benchmark reports and may be shared publicly or sold as research findings.
- We do not sell or share your individual responses, contact details, or company-identifiable data with any third party.
4. Where your data is stored
Data is stored on servers located within the European Union. Access is limited to those operating Collective Research, and reasonable technical safeguards (encryption in transit, access controls) are used to protect it.
5. How long we keep it, and deletion
Contact details (for early access updates) are kept until you ask us to remove them, or until the related study concludes, whichever is sooner. Survey responses are kept for as long as needed to generate your report and contribute to aggregate benchmarks; once anonymized and aggregated, individual responses are not retained in identifiable form.
You can ask us to delete your contact details or withdraw your survey responses (before they have been anonymized and aggregated) at any time by emailing privacy@collectiveresearchs.com. We will action this within a reasonable time.
6. Your rights
Depending on where you're based, you may have rights to access, correct, or delete the information we hold about you, and to object to or restrict certain uses of it. To exercise any of these rights, contact us at privacy@collectiveresearchs.com.
7. Changes to this policy
As Collective Research develops — and particularly before our first survey opens — this policy may be updated. We'll note the date of the latest update at the top of this page.
8. Contact
Questions about this policy or how your data is handled can be sent to privacy@collectiveresearchs.com.